The New Adult Phenomenon
Harry Potter has defeated Voldemort, Katniss Everdeen has overthrown the government, Simon Spier has graduated from high school. Now what?
There is a definite gap in the market when it comes to books for post-adolescents who crave something more than the average coming of age story found in your usual young adult novel. Many readers between the ages of 18 and 29 find it difficult to obtain reading material that reflects the struggles in their brand new adult lives.
They have passed the stage of puberty and high school and now have been thrust into the adult world. This change in the lives of newly appointed adults is a shock to most and they cannot relate to the trivial challenges of teens in books anymore.
The ‘new adult’ genre has been talked about a lot recently, but little to nothing is known about this genre as it is overlooked by many publishers and booksellers. A lot of these books have been categorised incorrectly as many see the ‘new adult’ genre as a hoax or a money-making scheme. I asked a few of my fellow bookstagrammers and book bloggers if they had ever heard of the genre called ‘new adult’ before:
Read more in the July 2019 issue of Curiositales. By Mieke Göttsche .
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